New KIA logo.

I have to say, that it looks more like KLA to me than KIA.

I guess it is good for Kia to get a new logo since their products are so different. And so much better than just a few years ago.

I have to admit I never really noticed the current Kia logo, so here it is.

Sure, not as cool as the new one. But the "i" is more obvious.

What do you think?